The Secret of the Sunglasses Giants

In the sunglasses industry, bio-acetate has become the dominant material. However, it is crucial to highlight some worrying aspects of this so-called eco-friendly product.

Bio-acetate is made from plant cellulose, plant pulp and cotton fibers, making it eco-friendly in its source of supply.

However, the biodegradability claim associated with this material requires clarification.

Contrary to popular belief, the biodegradation process of bio-acetate takes more than 10 years, making it far from an ideal biodegradable solution.

The environmental impact of acetate exceeds its production. In nature, acetate releases toxic chemicals, contaminating water sources, beaches and various ecosystems.

Even when dissolved in water, it forms oils and microplastics that remain undecomposed, posing a lasting threat to the environment. To combat these harmful effects, it is essential to opt for truly eco-friendly and sustainable alternatives in the sunglasses industry.

By choosing sunglasses made from premium recycled materials and innovative eco-friendly solutions, we can minimize our impact on the environment and protect the planet for future generations.

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Negative Impacts on
Marine Life

  • Destruction of habitat, seagrass beds and coral reefs

  • This alters ocean circulation patterns and introduces harmful chemicals into the marine environment, impacting global climate patterns and ecosystem health. Harms marine wildlife through ingestion and entanglement, leading to habitat destruction.

  • These chemicals can be released into the marine environment, affecting marine organisms and the overall health of the ecosystem. Exposure to BPA can lead to hormonal imbalances, affecting the reproduction, growth and development of marine species.

  • Ingesting microplastics can lead to physical damage, digestive tract obstructions, reduced feed efficiency, and problems with nutrient absorption. The accumulation of microplastics in marine animal tissues can also have cascading effects through the food chain.

Sunny Sup Solution

RECYCLED PLASTIC

At the heart of our company's mission is a deep commitment to environmental stewardship. The organization we collaborate with is at the forefront of the fight against ocean plastic pollution. Every day, their dedicated team embarks on expeditions, scouring remote coastlines and shorelines to recover the plastic waste that has ravaged our oceans for too long.

Once collected, this abandoned plastic undergoes a meticulous transformation process. Thanks to cutting-edge recycling techniques, plastic is being given a new life, reborn as a sustainable and versatile material. By reusing this recovered plastic, we contribute to the reduction of single-use plastic and promote a circular economy, where waste becomes a precious resource.

Our sunglasses are much more than a stylish accessory; they are a symbol of hope and positive change. Each pair represents a small step towards healing our oceans and preserving marine ecosystems from the harmful effects of plastic pollution. By choosing our sunglasses, you are actively participating in this virtuous cycle of conservation, knowing that your purchase directly supports efforts to keep our oceans clean and vibrant.

But our commitment doesn't stop with frames. Even our lenses are carefully designed with an eco-responsible perspective. We use cutting-edge technology to ensure that our lenses are not only optically superior, but also environmentally friendly. With our BPA-FREE plastic, you can be sure that our sunglasses are completely free of microplastic desolvation, protecting both your eyes and the environment.

Beyond the tangible impact on ocean cleanups and sustainable materials, we also support various environmental initiatives and educational programs. We believe that raising awareness is crucial to inspiring collective action towards a greener future. Through our partnerships, we strive to empower communities to be more conscious of their plastic use and waste disposal practices, fostering a sense of responsibility and ownership over the well-being of our planet.

As we imagine a world with cleaner oceans and thriving marine life, we invite you to be part of this transformative journey. With every pair of sunglasses purchased, you play an active role in preserving the natural beauty of our planet for generations to come. Join us in making the ocean greener, one pair of sunglasses at a time. Together we can create a legacy of sustainability, compassion and respect for our oceans and all the incredible creatures that live there.